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PRIVACY STATEMENT

We are committed to respecting your personal privacy and this privacy statement is here to help you understand what we may do with any information you tell us about.  We believe that a business should use customer information honestly and to enable us to enhance the experience for our customers.

 

We will keep your information safe, we will not misuse it and we will not pass it on to other companies. This privacy policy explains how we collect and use your personal information. We recommend you read it in full before using this website or submitting any personal information, by doing this you will know what we do with the information you provide and can be sure you have nothing to worry about.

You can access our website home page and browse our site without disclosing your personal data, but if you do give us your personal details, you are accepting these terms. If you do not agree with this privacy statement, do not give us your details. This privacy statement is part of our Terms and Conditions. We may need to update this privacy statement from time to time and when we do so we will place a notice on our website to let you know. You should regularly check this page to make sure you have read the most recent version.

In May 2018, a new EU regulation came into force - The General Data Protection Regulation (GDPR). Simply put, GDPR raises the standards by which data privacy is measured. Dever Saddlery Ltd takes your privacy very seriously and as such makes every effort to abide by the new rulings of GDPR. We will never contact you for marketing purposes without your express permission. The terms of this privacy policy have also been rearranged to make them as clear and transparent as possible.

 

1. What type of data do we collect?

 

We collect personal information, such as your name, postal addresses, email address, phone number, purchase history and browsing behaviour. We store this information when you place an order with Dever Saddlery Ltd or submit your data to us (using a web-form or a newsletter sign-up form).

 

2. Why do we collect your data?

It is possible that you can browse and enjoy most of the site without ever having to give us any information that could identify you as a specific person (this data is referred to as PII - and includes, but isn't limited to, email address, name etc).

Some of the more advanced features of the site (this includes buying things) do require some PII. This includes providing us with enough information to process payment and delivery of your orders or contact you following the completion of Contact Us or Newsletter Sign Up forms.

 

3. Disclosure

 

PII is particularly sensitive, so we're also particularly careful about how it's used: we never, ever share or sell PII (or any data for that matter) to any other business. The only exceptions are third party partners named on this site. These are trusted partners that allow us to deliver a better shopping experience, and data is only shared with them to enable that.

 

4. Our trusted partners

 

Our trusted partners each have their own privacy policies and terms and conditions. Dever Saddlery Ltd has no control over these, and they may change over time. We will endeavour to monitor any such changes, and terminate our use of their services, should we deem their privacy policy to be in conflict with our own or in anyway a threat to your privacy.

 

Our partners are listed below:

Google - We never share your personal information with Google, but your information may be used to profile you against your existing Google account. This in turn allows us to serve you with relevant advertising on Google’s sites based on your browsing and purchase history.

 

DHL & Post Office - To complete your online transactions, we will send the required details to our courier partners. This will include, but is not limited to: Name, Address, Phone Number, Email Address

 

Facebook - We never share your personal information with Facebook, but your information may be used to profile you against your Facebook account. This in turn allows us to serve you with relevant advertising on Facebook based on your browsing and purchase history.

 

WIX – The Platform our website is built on, .

 

5. Opting out of marketing

We will not send any marketing emails to you unless you have previously made a purchase or enquiry with us.

We offer the opportunity to opt-out of marketing activities at any time such as our email newsletters and postal mailings, and will not pass your data on to third-party companies. Look for the ‘unsubscribe' link at the bottom of each email, or contact us to opt out of other marketing formats.

 

6. Commitment to Data Security

 

When you place an order on this website, we consider the information you enter as private.

The information is kept on a wix secure server protected from outside parties.

We keep all your personally identifiable information secure. Only authorised employees, agents and contractors (who have agreed to keep information secure and confidential) have access to this information. All email newsletters from Dever Saddlery offer automated unsubscribe services so you can opt out of further mailings. To opt out of any other form of marketing, please contact us.

 

7. Leaving This Website

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

 

Having said this, we abide by this privacy policy to the greatest extent we can in the management of external web services utilised by Dever Saddlery Ltd such as Facebook and Twitter. These services are however governed by their own privacy policies.

9. Additions

From time to time these practices may change, usually when we introduce new technology to further enhance your shopping experience or our site performance but any changes will be listed below this 'Additions' section and will only be applied moving forwards – there will not be any retrospective changes to the privacy policy.

 

10. General Data Protection Regulation (Added - 23/05/2018)

In May 2018, a new EU regulation came into force - The General Data Protection Regulation (GDPR). Simply put, GDPR raises the standards by which data privacy is measured. Dever Saddlery Ltd takes your privacy very seriously and as such makes every effort to abide by the new rulings of GDPR. We will never contact you for marketing purposes without your express permission. The terms of this privacy policy have also been rearranged to make them as clear and transparent as possible.

 

Further Privacy Concerns

If you have any concerns, questions or comments about our privacy policy please contact us. We reserve the right to make changes to this policy. Any changes to this policy will be posted on our website.

 

Contact Details

Dever Saddlery Ltd

Unit 4 Gamma

Orchard Industrial Estate

Toddington

GL54 5EB

Tel. 01242 62 00 03

Email. sales@deversaddlery.com

 

2. How do we use cookies?

 

2.1 Shopping Cart - When you add multiple items to your cart, a cookie is used to remember all the items that are in your cart. This cookie is stored for a short period of time, in case you want to return to our site later that day to complete your purchase(s).

2.2 Recommendations - A cookie is used to recommend a range of products that might be relevant to your interests, based on the content you've viewed on our site.

 

2.3 Customer Login - When you log in to our website, we set a cookie that keeps you logged on, so you can check out from our website without having to enter your password more than once. This cookie is short-term and will be remembered for around 24 hours.

 

2.4 Payment Providers - If you wish to pay using Paypal, cookies are required to retain your order details when you leave the Dever Saddlery  website, to process your payment on Paypal.

 

2.5 Analytics - We use a service called Google Analytics to provide insight into how customers use our website. For example, we can see what the most visited products are, identify issues, or find out if anyone read our latest blog!  We use this information to improve our customer experience, like showing you our most popular gear, improving the speed of the website and providing content you want to read.

 

Please Note: This cookie stores no personal information about you and your personal browsing activity is anonymised, so cannot be monitored individually. Analytics cookies can be stored for up to around 30 days. This allows us to see how many users have returned to the site after an initial visit.

2.6 Facebook Modules - The embedded Facebook comments and Facebook Like buttons use cookies, set by Facebook, to determine whether you are currently logged into Facebook or not. These cookies are not used to collect data. We do not have access to this cookie data. Both of these services are hosted by Facebook on facebook.com.

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